Press and media kit

Press, Mentions, and Media Kit

Every public mention I can verify, in one place. If you quoted me and you are not here, email me and I will fix it.

Troy hiding behind an open newspaper against a brick wall

Mentions

Newsweek — November 29, 2024
Feature: “Tesla’s Cybertruck Revolution: A Year of Fame, Flaws, and Fan Frenzy.” Quoted as “a Cybertruck owner and videographer who blogs at The Cybertruck Guy.”
Quote: “Its power and acceleration are addicting. It’s like a roller coaster on tap.”
Read the article

Evotrex — Brand ambassador, Automotive
Listed on the Evotrex ambassadors page.
Quote: “Troy Meekhof, better known as The Cybertruck Guy, is a Cybertruck owner, content creator, and adventurer who’s captivated with Tesla’s boldest electric vehicle.”
Evotrex ambassadors

MLive — coverage of Max Polakovich’s 400-mile run (Split the Mitten)
MLive covered the run that my documentary Split the Mitten follows. This is press about the run, not the film itself. Watch the film.
MLive coverage of the run

WZZM 13 — coverage of the run the film documents
“Local runner Max Polakovich completes 400-mile run for charity.”
WZZM 13 story

FOX 17 — coverage of the run the film documents
“Split the Mitten: Local ultramarathoner to run length of Lower Peninsula for charity.”
FOX 17 story

Tesla Owners Club of Michigan — October 6, 2024
Event guide for the MI Tesla Owners “Silver Lake Cybertruck Dune Day.”
Event thread on Cybertruck Owners Club

Tesla Owners Club of Michigan — June 2026
On-stage speaker at the Summer Meetup.
Reel

Grand Valley State University — Alumni-Owned Business directory
Grand Rapids Marketing Co. is listed as a GVSU alumni-owned business.
GVSU listing

IMDb — Cinematographer, Editorial Department
IMDb profile

Media kit

One line
Troy Meekhof is a Grand Rapids filmmaker, digital marketer, and Part 107 drone pilot, better known online as The Cybertruck Guy.

50 words
Troy Meekhof is a filmmaker and digital marketer in Grand Rapids, Michigan. He founded Mid-July Media, a wedding videography company, in 2019 and co-founded Grand Rapids Marketing Co. He is an FAA Part 107 drone pilot and, as The Cybertruck Guy, has been quoted in Newsweek on Cybertruck ownership.

150 words
Troy Meekhof is a filmmaker, digital marketer, and FAA Part 107 certified drone pilot based in Caledonia, Michigan, working the Grand Rapids market. He founded Mid-July Media in July 2019 and has filmed more than 200 Michigan weddings since 2017, every one as the videographer. He is Creative Director and Co-Founder of Grand Rapids Marketing Co., a no-nonsense agency for small and medium businesses. Before that he ran digital marketing at Treadstone Funding, where he took website traffic from 50 to 500 clicks a day in two years, and produced TV commercials and social video at Lake Michigan Credit Union. As The Cybertruck Guy (@cybrtrkguy), he documents real-life Cybertruck ownership for 26.8K followers on X and has been quoted in Newsweek and is an Evotrex brand ambassador. He filmed and produced the “Split the Mitten” documentary and holds a bachelor’s degree from Grand Valley State University (2020).

Headshot
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Contact
Press and general: use the contact page on this site.
Weddings: hello@midjulymedia.com, (616) 773-0599
Marketing: troy@grandrapidsmarketingco.com, 616-437-9624

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